Kassidie Shaw’s journey from selling gently used clothing online to opening a storefront on Main Street in Presque Isle is a testament to the power of entrepreneurship and hard work. What started as a side hustle to make extra money in college quickly grew into a full-time business for Kassidie and her husband, Andrew. Their store, Designer Refind, is a welcome addition to the bustling Main Street scene in Presque Isle.
The decision to open a physical store after finding success online is a unique approach that has paid off for the Shaws. With the revitalization efforts in downtown Presque Isle attracting more businesses and cultural activities, Designer Refind adds to the vibrancy of the area. The couple’s goal of bringing more variety to Aroostook County and providing sustainable, affordable fashion options is commendable.
Kassidie’s passion for fashion and knack for finding designer clothes and accessories at low prices have been key to the success of Designer Refind. Her online sales on platforms like Poshmark garnered a large following, leading her to make the leap from substance use counselor to full-time fashion retailer. Andrew’s decision to join her in the business further solidified their commitment to making Designer Refind a success.
The store’s focus on offering first-quality women’s apparel in a wide range of sizes, from extra small to 6X, along with shoes, jewelry, and handbags, has resonated with customers. The affordable prices and inclusive sizing have made Designer Refind a popular destination for shoppers looking for stylish options without breaking the bank. The addition of pre-owned handbags and upcoming expansions into children’s and men’s clothing show the Shaws’ commitment to meeting the diverse needs of their clientele.
The warm reception from customers, who were eagerly waiting at the door on opening day, is a testament to the community’s support for Designer Refind. The Shaws’ dedication to providing a welcoming and inclusive shopping experience, along with their focus on family and work-life balance, sets them apart as business owners who truly care about their customers and community.
As Designer Refind continues to grow, the Shaws are open to feedback and suggestions from shoppers, ensuring that they can adapt and evolve to meet the changing needs of their clientele. With plans to expand their product lines and potentially add more staff in the future, Designer Refind is poised to become a staple in the local retail scene in Presque Isle.
In conclusion, the story of Designer Refind and the journey of Kassidie and Andrew Shaw from online sellers to successful storefront owners is an inspiring example of entrepreneurial spirit and dedication. Their commitment to providing affordable, stylish fashion options in a welcoming and inclusive environment has endeared them to the community and positioned Designer Refind for continued success in the future.